Lan Zhao - Professor

Contact Information

Building: Academic Village
Room: A322
Hours: On sabbatical this year
Phone: 516-876-3338
E-Mail: zhaol@oldwestbury.edu
WebSite:http://triton.oldwestbury.edu/~mathcompsci/facultypages/zhaol.html

Courses

• MA3030 Discrete Mathematics
• MA3210 Probability and Statistics
• MA4360 Differential Equations

Profile

• EDUCATION: Ph.D. Applied Mathematics, Brown University, May of 1989.Majored in Operations Research, Minored in Economics and Probability
• Specialty:Mathematics Education, Mathematical Modeling and Algorithm Development for Problems in Database Marketing Research, Internet Marketing, Operations Research, Management Science, Transportation System Analysis, and Network Problems Analysis.

Research

• Nash – Equilibrium of Internet Marketing Competition
• Optimal Design of Internet Advertisements by Statistical Predictive and Mathematical Programming Model
• Statistic Analysis of Marketing Data: Descriptive and Predictive Model

Publications and Activities

• In Journals:“A Network Equilibrium Framework for Internet Advertising: Models, Qualitative Analysis, and Algorithms” (with A. Nagurney), European Journal of Operations Research, Volume 187, Issue 2, 1 June 2008.“A Network Modeling Approach for the Optimization of Internet-Based Advertising Strategies and Pricing with a Quantitative Explanation of Two Paradoxes” (with A. Nagurney), Netnomics, Volume 7, issue 2, 2005“A Global Oil Stockpiling Model” (with G. Yin), Dynamics of Continuous, Discrete and Impulsive Systems. Vol. 12 (2005), 441-455."On Variational Inequality Approach to Nash Dynamic Game of Oil Stockpiling" (with G. Yin), Stochastic Analysis and Applications, 13(5), 627-649 (1995)."Variational Inequality and General Economic Equilibrium: Existence, Uniqueness and Sensitivity Analysis", Annals of Operations Research 44 (1993) 173-193."Variational Inequalities and Networks in Formulation and Computation of Market Equilibriums and Disequilibria: the Case of Direct Demand Functions" (with A. Nagurney), Transportation Science Vol. 27, Number 1, Feb. 1993."Human Migration Network" (with A. Nagurney and J. Pan), European Journal of Operational Research 59 (1992) 262-274."A Network Equilibrium Formulation of Market Disequilibrium and Variational Inequalities" (with A. Nagurney), Networks 21, (1991), 109-132."Disequilibrium and Variational Inequalities" (with A. Nagurney), Journal of Computational and Applied Mathematics 33, 1991, 181-198."General Economic Equilibrium and Variational Inequalities" (with S. Dafermos), Operations Research Letters, 10, 1991, 369-376.
• In Books:“Database Marketing – Theory, Procedure, Methodology, and Case Studies” (with M. Luo, Y. Du, B. Zhai, and Q. Shi, in Chinese), in contract, 2005."Network Formalism of Pure Exchange Economic Equilibrium Problem" (with A. Nagurney), Network Optimization Problems: Algorithms: Complexity & Applications, ed. by Jing-zhu Du and P.M. Tardalos (World Scientific, Singapore), 1993. "Human Migration Networks with Class Transformations", Structure and Change in the Space Economy, ed. by Lakshmanan & Nijkamp, (Springer - Verlag, Berlin, 1993), 259-280.